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Honda Prologue turns into the fifth best-selling EV within the US


Honda’s electrical SUV was the fifth best-selling EV within the US after gross sales surged within the third quarter.
As the electrical SUV rolls out to sellers nationwide, the Honda Prologue is successful over patrons.

Honda Prologue turns into the fifth best-selling EV in Q3

The Prologue set a brand new quarterly US gross sales report with over 12,600 fashions bought over the past three months.

Based on Cox Automotive’s newest knowledge, the Honda Prologue was the fifth best-selling EV within the third quarter. Honda bought 12,644 Prologue’s in Q3, topping Hyundai’s IONIQ 5 (11,590) and the Rivian R1S (7,245).

Honda’s electrical SUV trailed solely Tesla’s Mannequin Y (86,801), Mannequin 3 (58,423), Cybertruck (16,692), and the Ford Mustang Mach-E (13,392).

The gross sales surge is spectacular, given Honda didn’t promote a single EV within the US a yr in the past. Together with the posh Acura ZDX, Honda America bought over 15,000 EVs.

Larger incentives and reductions helped enhance EV gross sales within the US final quarter. Based on the report, EV incentives averaged over 12% over the common transaction value (ATP) in Q3, considerably greater than the trade common of round 7%.

Prime-selling EVs in Q3 2024 Q3 2024 gross sales 2024 YTD gross sales
Tesla Mannequin Y 86,801 284,831
Tesla Mannequin 3 58,423 131,975
Tesla Cybertruck 16,692 28,250
Ford Mustang Mach-E 13,392 35,626
Honda Prologue 12,644 14,179
Hyundai IONIQ 5 11,590 30,318
Chevrolet Equinox EV 9,772 10,785
Chevrolet Blazer EV 7,998 15,232
Rivian R1S 7,245 23,399
Cadillac Lyriq 7,224 20,318
Prime ten best-selling EVs within the US in Q3 2024 (Supply: Cox Automotive)

Honda’s Prologue was among the many most discounted. After introducing a brand new Labor Day Seller Money bonus, the electrical SUV featured as much as $14,250 in incentives.

Honda outpaces rivals with vital reductions

Primarily based on GM’s Ultium platform, the Prologue will get as much as 296 miles driving vary. Honda claims it has the “highest commonplace driving vary in its class.”

Honda-Prologue-best-selling-EV
2024 Honda Prologue Elite (Supply: Honda)

Regardless of sharing underpinnings with the brand new Chevy Equinox and Blazer EVs, Honda differentiated the electrical SUV by including multi-link entrance and rear suspensions for a extra “sporty” drive.

The Honda Prologue additionally has built-in Google for Wi-fi AppleCarPlay and Android Auto help, which GM not affords.

Honda-Prologue-interior
Honda Prologue Elite inside (Supply: Honda)

Honda’s electrical SUV begins at $50,400, whereas premium trims price upwards of $57,900. With all fashions eligible for the $7,500 tax credit score, Prologue costs fall doubtlessly as little as $39,900 (not together with vacation spot).

2024 Honda Prologue trim Beginning Value
(w/o $1,395
vacation spot charge)
Beginning value after
tax credit score

(w/o $1,395
vacation spot charge)
Beginning value after
tax credit score

(with $1,395
vacation spot charge)
EPA Vary
(miles)
EX (FWD) $47,400 $39,900 $41,295 296
EX (AWD) $50,400 $42,900 $44,295 281
Touring (FWD) $51.700 $44,200 $45,595 296
Touring (AWD) $54,700 $47,200 $48,595 281
Elite (AWD) $57,900 $50,400 $51,795 273
2024 Honda Prologue costs and vary by trim

The Acura ZDX can be closely discounted. After introducing a brand new $4,000 conquest money provide on all 2024 fashions, Acura’s electrical SUV featured almost $30,000 in leasing reductions.

Electrek’s Take

With Chevy’s new electrical Equinox and Blazer gaining momentum, it will likely be fascinating to see how the checklist seems on the finish of 2024.

Hyundai can be launching the brand new US-made IONIQ 5 later this yr, which is able to probably assist enhance demand. It options extra vary, a rugged new XRT trim, and a Tesla NACS charging port.

In the meantime, Rivian is coping with provide points, which brought on it to chop its manufacturing objective for 2024. The scarcity is impacting R1T, R1S, and electrical supply van output.

Able to see what all of the hype is about? You need to use our hyperlinks beneath to seek out offers on the Honda Prologue and Acura ZDX electrical SUVs in your space.

FTC: We use earnings incomes auto affiliate hyperlinks. Extra.

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